3 Steps to Building Relationships as an Amateur Freelancer

15 Jul


Christian Sanford

3 Steps to Building Relationships as an Amateur Freelancer


Identify, Initiate, and Maintain a Relationship with No Experience. Here's how.

The relationship aspect is especially important for those of us starting out with nothing. You know the expression, "It's all about who you know." and it's absolutely true that 'who you know' could greatly benefit the rate of your success. Many times we think to ourselves that people get lucky and that is the sole cause of their success, but one thing everybody must realize is that luck is truly created by yourself and yourself alone. 

To skip all of the introspective shit, here's a breakdown of how to properly identify, initiate. maintain, and use a relationship all for a commonly shared goal.

Just keep in mind that when beginning on this journey, you should have a clear picture of what you want in your career. Maintain that focus by any means necessary and never lie to yourself or be put in a situation where you don't wish to be. Place your vision above God Himself and begin.

Identifying a Potential Business Relationship-

This step will take almost no time of your day and can be done while living or working in almost any situation.

A large part of identifying potential relationships is understanding your immediate environment. By knowing the area in which you'll be working, you can understand where you want your place to be (and no, you don't always want to be on top). Here are a few questions to ask yourself:

What are my skills?

This will help you understand how you stand-out from the crowd. It's also important to know that other people shouldn't be able to take your place or steal your ideas. Being truly original is an irreplaceable trait. Know yourself.

How much can I mentally take on a daily basis?

Being realistic about your capabilities shows that you are levelheaded, not over zealous, and in it for the long term. Many people unrealistically commit to 80 hours work weeks then subsequently fail to make it through the first week and slow down dramatically or even quit entirely. It's okay to start slow if you aren't sure about your capabilities. Start small, think big.

What am I truly worth (value)?

Placing value on yourself can intimidating for a million different reasons. How do you know that you aren't selling yourself short? How do you not come across as greedy? What if you insult peers by not accepting what you think to be a low offer?

In order to get a realistic gauge on what others in similar positions with similar qualifications earn, check out these sites:

Money isn't the only thing that can add to your worth by the way. Meaning, it may be smart to take a lower weekly salary if a position in a company can provide you with other opportunities. So between compensation and potential for growth, understand what your looking for.

How can I improve my current environment?

This might be the single most important question to ask yourself when starting your career and building relationships.

Society truly rewards those that can improve the way that humans live and interact with each other.


Initiating Relationships-

So you now completely understand yourself in a professional capacity and know how to utilize your skills to improve your current environment. You've found the place where you will set a foundation to grow and help those around you. It's time to take it to the field.

When initiating a relationship, it doesn't have to be a crazy-well thought out sales pitch (though it does need to be well thought out). In fact, it should almost be the complete opposite. It should be a very natural-seeming interaction, no matter how you actually get in front of said person. No matter the lengths you've travelled and shit you've been through, your first impression might be best to seem like it was a natural occurrence. Seeming to have gone out of your way can put in you a begger's position, putting you at the mercy of your prospect.

Instead seem like an angel sent from the heavens that answers all of their questions or frustrations. In most natural conversations, one has the potential to reveal their most intimate troubles and worries. All you have to do is respond to them with your life-saving creative skills.

Here's an example of a scene:

Mac owns a burger shop. It was given to him from his father who had originally started the business in 1985. Up until the early 2000's, Mac has been doing well for himself, surviving on the great success his father had as a shop owner.

However, business is now slowing with the growth of chain restaurants and drive-thrus. It is now the year 2018 and Mac is weeks away from closing up shop and declaring bankruptcy.

Now walks in Johnny, 18 years old. Johnny gets a burger with fries and a drink, and while waiting for his food, strikes up a conversation with Mac.

Johnny talks about how good the food smelt from outside and how hard it is to find a good burger in area. He mentions how large burger chains are killing the friendly service that is so dearly missed.

He then explains to Mac that -like the big chains- he too can have outreach efforts and logistic streamlines made to his business that would bring him up to date and able to once again compete with large chains.

After Johnny talks about social media strategies, online directory listing, online ordering, mailing out flyers, and other promotional ideas with Mac, a relationship has sprung. Johnny now has a client that he can grow with. He has a client that has been in the area for decades and most likely knows lots of other business owners which he'll go to and brag about Johnny's initiative and brains and refer his services all around town.

Keep in mind this a strange, sort of general example of how a 18 year old kid (or younger) can help a struggling business owner. Just take the formula and apply it to your own life and environment, that's the point.

Also this scenario isn't limited to kid-business owner dynamics. This can apply to almost any set of two people, when one is struggling with plenty of opportunity at their hands and the other suffers from a lack of monetary resources but thrives in problem-solving.


Maintaining a Relationship-

Communicate and reciprocate.

All lasting relationships are equal parts give and take. I'm yet to witness a sustainable relationship with an imbalance. 

It's simple, if you are being given something, it's important that you reciprocate as soon as possible. If you are the giver, it is important that you communicate clearly that there is reciprocity expected. When things go unsaid, a lack of communication begins and both parties may begin to assume the wrong action due to misunderstanding.

If you don't communicate, you'll die together. If you don't reciprocate, you'll hate each other.

As Johnny and Mac would go on, Mac would feel obliged to help Johnny in referring his services to other business owners, since Johnny was helping him out in a hard time. Johnny would feel grateful to Mac for being among his first clients and a great source for word of mouth business. The relationship will continue so long as they reciprocate kind actions.


So there is how you identify, initiate, and maintain a business relationship when starting with little to no monetary resources. Find your unique skills and originality, place you vision above everything you love, and take over the world. We hope you've enjoyed this read.

From yours at KNGMKRS, 'til next time.



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